Polestar partners with Destination Queenstown to decarbonise city
Polestar New Zealand and Destination Queenstown are partnering to promote the decarbonisation of tourism in the popular holiday destination.
Polestar is the official vehicle partner of Destination Queenstown, with a pair of fully electric Polestar 2 cars already on the road with the regional tourism organisation.
Destination Queenstown Chief Executive, Mat Woods, states that securing the agreement with Polestar for the all electric cars aligns two great brands that share a common vision.
“We are delighted to partner with a renowned global EV brand that is committed to sustainability and has the same decarbonisation ambitions as we do,” he says.
“On top of that, Polestar 2 is a fantastic car to drive and fulfils all the extra requirements we have living in the mountains: super long range, powerful all-wheel drive and proven suitable for our weather conditions.”
Polestar says the 2 is particularly suited to the mountainous southern region thanks to its dual-motor 350kW drivetrain, 487km range and 1500kg towing capacity.
Polestar New Zealand Brand Manager, Bruce Fowler, says Destination Queenstown’s focus on regenerative tourism and carbon zero goal is an ideal fit for Polestar.
“Supporting these efforts with Polestar 2 is a practical way for us to contribute to the region’s ambitious plan, which is aligned with Polestar’s aim to produce a truly climate neutral car by 2030,” says Fowler.
The Polestar 0 project is the company’s goal of creating a climate neutral production car by 2030. The research initiative also aims to foster a sense of urgency to act on the climate crisis by challenging employees, suppliers and the wider automotive industry to drive down carbon emissions towards zero.
Both Polestar 2 vehicles in Queenstown are cobranded and have been on the road since 1 July 2023.
