Women feel unwelcome at car showrooms
A UK survey finds that half of the women involved in car buying believe the experience is tailored towards men. Results suggest that the motor trade isn’t doing enough to make women feel welcome in showrooms. In 2023, roughly the same number of women as men held a UK driving licence - 17m vs 18m. Therefore, vast numbers of women are either buying their own car or are responsible for a shared purchase of one. However, in a recent UK survey undertaken by Citroen, 48 per...
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