Maserati’s bold electric strategy begins with 1200 hp GranTurismo

Maserati is going electric. But that’s not the news at all. No, it’s how they plan on starting their all-electric future that’s newsworthy.

Thus, we introduce this: the Maserati GranTurismo Folgore.

It has 882 kW of power (1200 hp because it sounds cooler this way), can accelerate for zero to 100 km/h in under three seconds and has a top speed of 300 km/h.

Is it real? No, and such power for a road car is not likely going to make it to production for at least another few years.

But Maserati wouldn’t reveal such a bold concept if they didn’t believe it was possible.

A  GranTurismo Folgore is coming, and an official reveal is due later this year. The powertrain will be derived from that found in a Formula E race car, so it will be interesting to see how much performance they can actually extract.

But, if anything, the concept unveiling marks the first real step in Maserati’s plan to become fully electric by 2030.

After the GranTurismo, we will have Folgore Grecale and Grancabrio. By 2025, Maserati will make a Folgore version of its MC20 supercar.

From 2025 all new Maseratis will be EVs. The company will then phase out their internal combustion engine production before the end of the decade.

A 700 million euro upgrade to its Mirafiori plant in Italy means Maserati now have the tools to begin mass EV production.

Maserati CEO Davide Grasso described the occasion as a “defining moment” in the brand’s history.

Grasso said Maserati will become the world’s first luxury brand to electrify its fleet by 2025, beating rivals like Lamborghini and Ferrari. Jaguar is also aiming to go full electric in 2025, so the race is on.

Unfortunately, Italians can be a bit uptight, and Maserati will not be adding fake sound to their EVs.

“We are about authenticity,” they said.

Maserati is also looking into adding some degree of autonomous driving to its sedan and SUV range.

Oh, and if you’re wondering, or the concept picture hasn’t already given it away, yes, Folgore means something,

It’s Italian for lightning.