Royal Enfield hits the one million sales mark per annum

Royal Enfield has surpassied one million annual motorcycle sales for the first time in its history. For the year ending March 31, 2025, it sold 1.09 million motorcycles, an 11 per cent increase over the previous year. 

March 2025 alone saw a 34 per cent rise in sales and a 37 per cent lift in exports. This reflects the growing global demand for Royal Enfield’s diverse and rider-focused product line-up.

The Asia Pacific region played a significant role in this growth, posting a 13 per cent year-on-year increase. Royal Enfield strengthened its leadership in key markets including Australia, Thailand, Japan, Malaysia, and New Zealand. 

The company also celebrated key product milestones, with the Hunter 350 surpassing 500,000 units sold since its launch. The Super Meteor 650 achieved a cumulative 50,000 units.

Royal Enfield success in the latest year was not just due to new products. It also inaugurated its first fully owned CKD (completely knocked down) assembly plant outside of India in Thailand. This is capable of producing 30,000 motorcycles annually. 

The company also established a new manufacturing unit in Bangladesh. It will locally assemble popular models like the Hunter 350, Meteor 350, Classic 350, and Bullet 350. Royal Enfield also announced it will open a new CKD unit in Brazil shortly.

New models included the Guerrilla 450, a roadster with the new 452cc Sherpa engine. The company also refreshed its Classic 350. And Royal Enfield took a major step into electric mobility by unveiling its EV sub-brand, Flying Flea. Full-scale launches of its two electric bikes are expected by 2026.

As the company celebrates its 125th anniversary, it looks ahead with renewed enthusiasm and a clear focus on innovation, global expansion, and sustainability. Royal Enfield is intent on shaping the future of the mid-size motorcycle segment.