Jaguar is combating laziness with new car seat

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Words: Nile Bijoux
17 Jan 2020

Jaguar Land Rover has created a new shape-shifting car seat that can stimulate your leg muscles as if you were walking. This should reduce the chance of becoming like those pod-bound future humans depicted in Wall-E.

The seat moves to mimic the muscle movements of walking in order to reduce the health risks of sitting in a car for too long and can automatically adjust to suit anyone using it.

According to the World Health Organisation, more than a quarter of people worldwide - 1.4 billion - spend too long sitting down, which can damage muscles in the legs, hips and glutes. Regular drivers may be especially at risk for these injuries, hence JLR’s creation.

Dr Steve Iley, Jaguar Land Rover Chief Medical Officer, said: “The wellbeing of our customers and employees is at the heart of all our technological research projects. We are using our engineering expertise to develop the seat of the future, using innovative technologies not seen before in the automotive industry, to help tackle an issue that affects people across the globe.”

Unfortunately, the JLR seat won’t give you washboard abs.

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