AA New Zealand chief executive steps down

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Words: Matthew Hansen
3 May 2021

The New Zealand Automobile Association has confirmed a change in personnel, with CEO Brian Gibbons to retire from his position in early 2022.

Gibbons has led the AA for the last 30 years, having been the CEO of the Wellington AA before that. This makes him one of the most capped members of the local motoring industry.

“When I joined, there were 15 automobile clubs in New Zealand and an AA membership of around 600,000 New Zealanders,” said Gibbons.

“I was asked to bring them all together in 1991 to form one association. Today, there are more than 1.78 million members with 1,000 staff employed nationwide to provide the high levels of service members expect of us.

“It has been a fantastic journey. But I know that when I retire next year, I leave an association that’s in good health and is seen as one of the most trusted brands in New Zealand.

“My continued focus is on the AA for the rest of the year as we remain poised to meet any fresh challenges that Covid-19 may pose, while developing a range of new services and benefits for our members.

“I look forward to ensuring an orderly transition for the new CEO, who I know will relish – as I have done – the strong service culture at the AA, which ensures that everything we do has a member-benefit focus.”

Gibbons’ achievements include handling driver-licensing services across the country, increasing membership count to cover almost two million Kiwis, and keeping the membership price the same over the last 30 years.

“He has built an association that’s regarded as one of the most successful automobile clubs in the world,” added AA president Gary Stocker.

“Its activities on behalf of members are incredibly diverse – from roadside assistance with more than 500,000 members rescued on the roadside each year, to tourism services and the provision of maps and guides, as well as offering driver-licensing services nationwide on behalf of Waka Kotahi NZTA.

“The association also offers members all forms of insurance, financial services, expert advice at AA Auto Centres nationwide and driver training.”

Gibbon is tipped to retain his other role in motoring as president of the Federation of Internationale de L’Automobile (FIA) senate.


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